Office complex with class A office space located in Mokotów – the business center of Warsaw. A characteristic feature of the building is its wavy glass façade. The project has been designed in a renowned architectural agency JSK Architects, it draws attention and stands out from its competitors as one of the most interesting examples of modern thinking about architecture.
The first aim of the campaign developed by FAMA was drawing up a leasing project. During this stage we have created a brochure, a website, visualization and, for the first time in Poland, building animation combined with a movie – a so-called tracking.
When most of the office space has been rented the client, IVG Company, has asked us to develop a sales campaign. We have designed a special set of emotional brochure and memorandum as well as a website and multimedia presentation. We have received all the necessary data from CBRE Company, which was an agent responsible for the sale of the object. Within the campaign we have redesigned entrance halls of the building and the small architecture outside, adapting the whole complex to its marketing image.
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More at: www.horizonplaza.pl